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What Does Your Business Card Say About You?

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First impressions matter, and your business card is your opportunity to make a positive, lasting impression on potential customers. Don't squander it by handing out sub-par business cards to represent you and your business!  Although business cards serve a utilitarian purpose (sharing your contact information), they also say something about who you are, whether you intend to or not. A card printed on flimsy stock may make it appear that you are inexperienced or cheap, while a card printed on a heavy stock creates the impression of quality. Special printing techniques or paper stocks show that you pay attention...   Read more →